PENGANTAR BISNIS DIGITAL DAN E-COMMERCE
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Chapter 0. Class Introduction and Rules
Introduction to Digital Business and E-Commerce
Slide - Ch.1: Introduction
Case Study 1. eBay - the World's Largest E-Business
Digital Business Model
Case Study 2. i to i - a global marketplace for a startup company
Digital Business Infrastructures
Case Study 3. Innovation at Google
E-Environment
Case Study 4. The implications of globalisation for consumer attitudes
Digital Business Strategy
Case Study 5. Boo hoo – learning from the largest European dot-com
Digital Business Impact for Supply Chain Management
Case Study 6. Blockchain for supply chain, a must or a maybe
E-Procurement
Case Study 7. Cambridge Consultants reduces costs through e‑procurement
Digital Marketing
Case Study 10. The evolution of easyJet’s online revenue contribution
Digital Business Impact for CRM
Case Study 11. Tesco.com increases product range and uses triggered communications
Change Management
Case Study 12. Using collaborative tools to support knowledge management
Digital Business Implementation and Optimization
Case Study 14. Learning from Amazon’s culture of metrics
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ILI2E2-28771
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FAKULTAS REKAYASA INDUSTRI (FRI)
PRODI S1 TEKNIK LOGISTIK (FRI)
ILI2E2-28771
Summary
PENGANTAR BISNIS DIGITAL DAN E-COMMERCE
Teacher:
HARDIAN KOKOH PAMBUDI
Teacher:
VIDDI MARDIANSYAH