KOMUNIKASI PEMASARAN DIGITAL
0%
Previous
Course data
General
Announcements
Jadwal
1. Introduction to Digital Marketing Communication
Forum Diskusi Pengenalan Komunikasi Pemasaran
IMC
Seri Komunikasi Pemasaran Terpadu: Ruang Lingkup KPT
Integrated Marketing Communications - The complete explanation
Introduction
Case
Intro of Marcom
Case 1
2. Komunikasi : Bentuk dan Pembicaraan
Case: The Quest for Gold: Communications Challenge
Tugas Kelompok
Forum diskusi Komunikasi dan bentuk Pembicaraan
Forms of Communication
What is Communication, Meaning, Definition by Authors, Elements and Types of communication.
EVOLUTION OF COMMUNICATION - STONE AGE TO MODERN AGE
Komunikasi : Bentuk & Pembicaraan
Case
Quiz 2
Case 2
4. Perubahan Lingkungan Komunikasi
New Marketing Communication
The Impacts of Digital Media on Marketing Communication
Kasus
Forum Diskusi Insight Pendengar : Proses Komunikasi dan Perilaku
PROSES KOMUNIKASI
PERILAKU KOMUNIKASI
What are the Communication Behavior Types?
Audience Insight
Case
Quiz 3
Case 3
Email Marketing dan Chatbots
Email marketing dan Chatbots
Perubahan Lingkungan Komunikasi 1
Perubahan Lingkungan Komunikasi 2
CASE STUDY
Forum Diskusi Perubahan Lingkungan Komunikasi
How Environment Affects Communication
What is environmental communication
What is ENVIRONMENTAL COMMUNICATION? What does ENVIRONMENTAL COMMUNICATION mean?
Perubahan Lingkungan Komunikasi
Case
Quiz 4
Case 4
Konten Pemasaran dan Promosi Penjualan
Metrics and analytics
Lecture Note : Content Marketing and Sales Promotion
Case Study
Forum Diskusi Selling, Social Selling, Marketing Automation, Marketing Technologi
Marketing Trends 2021
What is Marketing Automation?
What is social selling? Plus social media selling tips for Twitter & LinkedIn | Social Selling Index
Case
Topik 5 Selling, Social Selling
Case 5
Quiz 5
6. a. Selling, b. Social Selling, c. Marketing Automation, d. Marketing Technology
Forum Diskusi Advertising
The History of Advertising in 60 Seconds
What is advertising?
The Psychology Behind Good Advertising
Case
6. Advertising
Case 6
Quiz 6
UTS
UTS
Forum Diskusi Publisitas dan Humas
Public Relations - What is PR? Tools of PR and Publicity (Marketing video 94)
Public Relation and Publicity
The Difference Between Publicity and Public Relations
Case
7. Publisitas & Humas
Case 7
UTS
UTS
Forum Diskusi Search Engine
How search engines work
Apa itu SEO? - Search Engine Optimization - Video Illustrasi Tentang SEO
Introduction to search engine marketing (SEM)
Case
8. Search Engine
Case 8
Quiz Search Engine
UAS
Forum Diskusi Konten Pemasaran dan Penjualan
Apa itu Content Marketing?
Marketing - What is Personal Selling?
14 Personal Selling The Steps of the Selling Process
case
9. Content & Sales Promotion
Case 9
Quiz 9
Topik 10. Direct mail, email, message, dan chatbot
Forum Diskusi Direct Mail, E mail, Message, and Chatbot
Why Direct Mail Is the Anti-Email Marketing Channel with Andre Chandra
What is Direct Marketing Explained | 6 Benefits
What is a Chatbot?
Case
10 Direct Marketing
Case 10
Quiz 10
Topik 11. Pameran, event, experience marketing
Forum Diskusi Pameran, Event & Experience Marketing
What Is Experiential Marketing? [With Campaign Examples]
Examples Of Experiential Marketing - Disha Kanchan
Expo 2020 Thematic Weeks - Virtual Event Series
Case
11 Exhibition, Event, & Experience
Case 11
Quiz 11
Topik 12 Owned media
Forum Diskusi Owned Media
Owned - Paid - Earned (OPE) Media
Red Bull: The Power of an Owned Media Strategy
Owned Media
case
12 owned media
Case 12
Quiz 12
Topik 13. Social media
Forum Diskusi Sosial Media
Social Media Advertising
How social media advertising works
The Good and Bad of Social Media | practice English with Spotlight
Case
13. Social Media
Case 13
Quiz 13
Topik 14. Pengukuran dan analitik
Forum Diskusi Pengukuran dan analitik
Measuring Content Marketing Performance with Google Analytics
Marketing Metrics: A Complete Guide to the Most Common Marketing Metrics and Marketing Analytics
5 Most Important Metrics In Marketing
Case
14 Measurement & Analytic
Case 14
Quiz 14
UTS
Tugas Ujian Tengah Semester
UAS
SOAL UAS
Next
Side panel
English (en)
Bahasa Indonesia (id)
English (en)
Enter your search query
Log in
EMI1L2-29913
Home
Skip to main content
Course info
Home
Courses
FAKULTAS EKONOMI DAN BISNIS (FEB)
PRODI S2 MANAJEMEN (FEB)
EMI1L2-29913
Summary
KOMUNIKASI PEMASARAN DIGITAL
Teacher:
Admin CELOE
Teacher:
INDRAWATI INDRAWATI